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Here come the 20-somethings…… and the rest of us – HealthBlog – Site Home – MSDN Blogs

August 12, 2011

Earlier this week, American Medical News published an article with some startling statistics.  Of the 30 million or so Americans who will soon have access to healthcare courtesy of health insurance reforms, about 7.5 million of those will be young people – the 20-somethings.  The article cautioned operators of hospitals and clinics that this particular population of young adults has very different expectations about such things as customer service, mobile communication, collaboration, information sharing, and the use of technology than let’s say the “typical” patient.  It urged providers to starting thinking hard about how they will attract and retain the “Facebook generation”. 

Here come the 20-somethings…… and the rest of us – HealthBlog – Site Home – MSDN Blogs.

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